Walter Rößling

Management and Sales Trainer

Partner at Martin Limbeck Training Group




  • Professional Association of Lecturers in Rhetoric, Speech Teachers and Speech Therapists


  • ADG Akademie Deutscher Genossenschaft, Montabaur
  • NORDWEST Handel AG, Hagen
  • ÖPWZ – Österreichisches Produktivitäts- und Wirtschaftlichkeits-Zentrum, Wien
  • Management Circle AG, Eschborn/Ts.


  • BDVT 5-Year Award 2008, bronze
  • International German Trainer Award 2006 and 2011, bronze, sales category

Seminar Focus

  • Sales training, trade fair training, management training, and motivational training
  • Telephone training, telemarketing, telesales
  • Recommendation management
  • Key account management
  • Price and condition negotiations
  • Closing-oriented conversation techniques
  • On-the-job training
  • Development of sales strategies

Specialist for

  • Sales optimization and sales development
  • Recruiting and HR development
  • Type-specific communication with INSIGHTS MDI® in management and sales
  • Professional price negotiation
  • Closing-oriented conversation techniques
  • Sales activation

Professional Career and Qualifications

  • Degree in Chemical Technology (“Dipl.-Ing.”)
  • Certified Pharmaceutical Representative at Knoll AG, Ludwigshafen
  • Sales Engineer at Degussa AG, Hanau
  • Sales Director Kerry Ultrasonics Ltd. for the U.K., Germany, Austria and Switzerland
  • Branch Manager, coach, consultant and trainer at MLP Private Finance plc, London, England, and MLP Finanzdienstleistungen AG, Heidelberg and Wiesloch, Germany
  • Certified INSIGHTS MDI® Master Trainer, Coach and Consultant
  • Certified Assess by Scheelen® Premium Trainer, Coach and Consultant
  • Sales trainer since 2002

Walter Rößling has 24 years of experience as a sales professional and in management positions. His clients especially appreciate his expertise with setting up and expanding sales organizations throughout Europe. Today he shares his knowledge as a member of the Martin Limbeck Training Group.

The Martin Limbeck Training Group is in great demand among sales-oriented service providers, consumer goods companies, and investment goods companies looking to attain peak performance levels in sales and customer-oriented management in a manner that is tailored to their company and their specific targets.

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